We were excited to launch our logo on 4th January 2016:
The logo represents both versions of our name – “3DN” as well as “Department of Developmental Disability Neuropsychiatry”. “3DN” is the main focus because it is snappy, easy to say, and it is visually balanced. Our logo sits alongside the UNSW logo, signifying our connection as a department within UNSW Australia.
The dynamic play of colour and movement in the 3DN logo represents diversity – the diversity of our work, the diversity of our stakeholders, and the diversity of people with an intellectual disability.
The colour and movement comes from this original artwork by Heather McCarthy, an artist with an intellectual disability. Heather McCarthy’s artwork shining through as the foundation of our logo serves to represent people with an intellectual disability as the focus of all our work.